The Self Employment Coach for Mums

who, in her corporate job, was told she’d be promoted if she promised not to get pregnant

Let's Rewind Around 10 Years...

I did everything ‘right.’ Graduated with two top-grade degrees, took a ‘good’ corporate job, and found myself discussing promotion opportunities off the bat. But late at night, when the mask came off, I would stare at the ceiling wondering…

Is this it? Is this what I worked so hard for?

I tried to convince myself that this career was enough. That wanting more was selfish. But I knew, deep down, that despite all the effort I’d put in, I was out of alignment with the person I wanted to be.

Work Followed Me Home Like a Shadow

It poisoned everything I cared about.

My family would need help with cooking and cleaning and life admin when I got back from the office at 7 p.m. But my boss had sent me home with ‘urgent’ work that had to be done that night. The pressure to get it all sorted would have me in tears on the bedroom floor, barely able to see the laptop as I carried out tasks billed as life-or-death marketing emergencies.

On Friday nights, I’d sink into the sofa with my husband and our ritual Sainsbury’s pizza, ready to disappear into whatever box set we’d chosen. But I was never really there. Because my mind would replay every impossible deadline (and every conversation I might have to endure about meeting these deadlines). While Nicole Kidman seduced Zac Efron in a fruit and veg aisle, I plotted my survival strategy for Monday’s fresh hell.

My Marketing Exec Job Took Over My Life

It started small: stay an extra hour here, answer another email there. Then suddenly I was living in a world where:

I was offered a promotion as long as I ‘didn’t get pregnant’.

Drinking became a job requirement disguised as team building.

Leaving on time, or even one hour late, made me ‘uncommitted’.

I was ‘the only one’ who could manage burnout projects.

My car and train commute meant more time travelling than sleeping.

So I Chose Myself

When my mental health became so poor I couldn’t eat at work, I quit my job to launch my copywriting business. Not because I had a big vision. Not because I was confident I’d succeed. Because it felt safer to risk everything on myself than risk the effects of being in another corporate environment.

I started a master’s degree and invested some of my postgraduate loan in training and coaching to develop my business. Seven years later, I’d built a copy agency supporting clients worldwide, taking them from 0 to 1,000+ website visitors a day.

My business generated four times my old salary. I was financially free, location independent, hiring other copywriters, and working with some amazing brands.

But something was still fundamentally wrong...

My Nervous System Hadn't Stopped
Running On Corporate

I was checking emails that weren't there, jolting awake at 3 a.m. with phantom deadlines, pushing through exhaustion because rest felt like failure.

Years passed before I understood that I was still living in fawn mode, still anticipating the next crisis. I had to learn to that my nervous system had been hijacked by corporate conditioning, and that I had to recover it.

I trained in embodiment coaching (based on Polyvagal theory) and realised that no amount of business strategy can fix a dysregulated nervous system. When I learnt to process the physical symptoms of corporate trauma, running my business became so much easier.

I was also finally in a healthy place to start a family. And when I reached that milestone, I knew it was time for the next step: to support women who have had experiences like mine. Women who are now mums. Mums who need to be present with their children — without sacrificing their identities.

Now I Guide Mums Out of Survival Mode
and Back to Themselves

As a nervous-system-safe practitioner, I’m not going to let you accept the anxiety with no off switch. The school plays, carol services, and parents’ evenings you’ll miss out on because the world doesn’t support the balance of work and motherhood.

Instead, let’s regulate your nervous system. Once we know what you need, let’s create a business that feels like coming home. That serves who you actually are rather than who you ‘should’ be. Let’s market this business in a way that energises you instead of emptying you, and grow it quietly, powerfully, alongside motherhood.

And when you do, no-one’s going to celebrate you harder than me. Because I’ll know what it took to get there

The Credentials Backdrop

Certified Feminine Embodiment Coach with the School of Embodied Arts

Trained with HubSpot, the gold standard in inbound marketing

Supported brands like Sephora, Paris Fashion Week, and Audible

Vetted by the Chartered Institute of Editing & Proofreading

Completed two degrees in English and Creative Writing (BA / MA)

Recommended by the School of Embodied Arts

Charlotte has a beautiful presence that is warm and empathetic. If you're seeking a Feminine Embodiment Coach to help support you in aligning and taking a business to the next level with your embodied wisdom and power, I'd highly recommend working with Charlotte.
Jenna Ward
School of Embodied Arts Founder

Client Love Letters

Due to the nature of my work, client names are protected for confidentiality.